| Title | 80% of bought dogs end up abandoned. |
| Agency | Sancho BBDO |
| Campaign | 80% of bought pets end up abandoned. |
| Advertiser | ADI Animal Defenders |
| Brand | ADI |
| Date of First Broadcast/Publication | 2020 / 2 |
| Business Sector | Animal Rights/Safety/Adoption |
| Tagline | 80% of bought pets end up abandoned. |
| Philosophy | 80% of bought pets end up abandoned. |
| Problem | Each year increases the purchase of pets to give away. Unfortunately in an average of 4 months they are thrown into the street. That is why we create some fun ads that capture children and adults to raise awareness about the importance of responsible pet adoption. |
| Media Type | |
| More Information | https://www.behance.net/gallery/92787193/No-compres-adopta |
| Creative Director | Andres Garcia |
| Creative Director | Jairo Rubiano |
| Art Director | Miguel Silgado |
| Art Director | Carlos Ribero |
| Art Director | Iván Holguín |
| Illustrator | Iván Holguín |
| Copywriter | Felipe González |
| Illustrator | Carlos Ribero |
| Illustrator | Miguel Silgado |
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