Adriana Luca

I wanted to become an actress, so I decided to make that a life philosophy.
Now I act like I know what I’m doing, and people believe me.

My interest in the creative field has always been widespread. Hard-wired to be curious, anything from literature to drama to visual arts seemed to float my boat. In 2014, I found advertising to be a great battlefield for my curiosities and since then I'm proudly putting to work my jack of all trades, master of writing skills.

I’m a multi-industry copywriter, skilled in working with a variety of global brands, both tech and traditional ones. I have been working on a diverse range of projects from integrated campaigns to smaller projects, covering ATL, BTL, social media, and digital platforms.