| Title | Get The Look |
| Agency | Ogilvy Greece |
| Campaign | Get THe Look |
| Advertiser | IKEA |
| Brand | IKEA greece |
| Date of First Broadcast/Publication | 2021 / 1 |
| Business Sector | Home Furniture |
| Tagline | Get the look |
| Story | Bernie Sanders’ simple and practical inauguration look became an instant meme. And since IKEA is the simple and practical expert, this was a perfect opportunity to create a branded meme about how to get the Bernie look in two simple steps. IKEA Greece's Facebook post became instantly viral around the world. |
| Media Type | Digital |
| More Information | https://ogilvy.gr/work/ikea-get-the-look-berniesanders |
| Chief Creative Officer | Panos Sambrakos |
| Creative Director | Katerina Androuli |
| Creative / Art Direction | Panos Pagonis |
| Copywriter | Daphne Martinou |
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