Title | Pick Me |
Agency | BBDO New York |
Campaign | #FeedTheGood |
Advertiser | Mars, Inc. |
Brand | Pedigree |
Posted | April 2017 |
Business Sector | Pet Food, Pet Care Products & Services |
Story | Bored people try to amuse themselves in cramped pens, exactly like rescue animals. When a dog trots in they perk up and try to attract his attention. Finally he chooses one woman, who looks delighted. Sometimes you need a dog as much as a dog needs you. Adopt one and, as Pedigree suggests, “Feed the good.” |
Media Type | Television |
Length | |
Worldwide Chief Creative Officer | David Lubars |
Chief Creative Officer | Greg Hahn |
Executive Creative Director | Greg Ketchum |
Executive Creative Director | Tom Godici |
Creative Director | Greg Gerstne |
Copywriter | Greg Gerstner |
Creative Director | Banks Noel |
Art Director | Banks Noel |
Executive Producer | Diane Hill |
Sound & Music | Rani Vaz |
Account Director | Sally Nathans |
Account Director | Elizabeth Kelberg |
Account Executive | Michael Miles |
Group Planning Director | Annemarie Norris |
Communications Planning Director | Sean Stogner |
Director | Aaron Stoller |
Director | Biscuit |
Director of Photography (DOP) | Peter Deming |
Editor | Ben Jordan |
Editor | Work Editorial |
Mix Company | Evan Mangiamele |
Mix Company | Heard City |
Music Composer | Robert Miller |
Music Composer | Screen Sound Alliance |
Sound Design Company | Morgan Johnson |
Telecine | Tom Poole |
VFX/Conform | Mikey Smith |