Title | Hairy Times |
Agency | Sukle Advertising |
Campaign | Hairy Times |
Advertiser | Wyoming Department of Health |
Brand | Wyoming Department of Health Vaccine Awareness |
Date of First Broadcast/Publication | 2023 / 5 |
Business Sector | Public Safety, Health & Hygiene |
Story | Wyoming was one of the least vaccinated states in the USA. Then, the controversy generated by Covid-19 began affecting the vaccination rates for all other diseases. The Wyoming Department of Health hired Sukle to change that. From our research, we knew that the work we created had to be disarming. It had to be based in fact. And it couldn’t feel like a typical public health campaign. "Hairy Times" uses humor and a “didn’t see that coming” ending to make the point. All produced in a beautiful cinematic style. |
Media Type | Television & Cinema |
Production Company | The Sweet Shop |
Creative Director | Mike Sukle |
ACD | Sanja Colli |
Art Director | Sanja Colli |
Brand Director | Natalie Ross |
Director | Tore Frandsen |
Director of Photography (DOP) | Logan Triplett |
Production Designer | Ryan Smith |
Editor | Matthew Wood |
Editor | Whitehouse Post |
Colorist | Daniel De Vue |
Sound Design Company | Greg McRae |
Sound Design Company | Coupe Studios |
Mix | Greg McRae |
Mix | Coupe Studios |
Sound Design Company | Matthew Wood |
Sound Design Company | Whitehouse Post |
Mix | Matthew Wood |
Mix | Whitehouse Post |
Agency Producer | Michon Schmidt |
Wardrobe | Lis Bothwell |