| Title | The Inner Drive |
| Agency | 360i |
| Campaign | The Inner Drive |
| Advertiser | BMW/MINI |
| Brand | MINI |
| Date of First Broadcast/Publication | 2020 / 2 |
| Business Sector | Compact & Small Cars |
| Media Type | Web Film |
| Length | |
| Communications Manager | Rahul Mahtani |
| Marketing Manager | Matthew Shukaitis |
| Chief Creative Officer | Menno Kluin |
| Executive Creative Director | Piper Hickman |
| Executive Creative Director | WeiWei Dong |
| Art Director | Jorge Diaz |
| Copywriter | Emmanuel Rocha |
| Art Director | Kushal Birari |
| Copywriter | Lee Koppel |
| Production Company | Withstand Film |
| Director | Virgilio Villoresi |
| Illustrator | Virginia Mori |
| Executive Producer | Davide Ferazza |
| Director of Photography (DOP) | Giancarlo Morieri |
| Cameraman | Manuel Granada |
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