| Title | People for Smarter Cities |
| Agency | Ogilvy Paris |
| Campaign | Smarter Planet Outcomes |
| Advertiser | IBM |
| Brand | IBM |
| Posted | June 2013 |
| Business Sector | Business Computers, Workstations & Servers |
| Tagline | Let's build a smarter planet. |
| Media Type | Case Study |
| Length | |
| Market | France |
| Chief Creative Officer | Chris Garbutt |
| Executive Creative Director | Susan Westre |
| Art Director | Daniel Lincoln |
| Copywriter | Lauren Elkins |
| Copywriter | Andrew Mellen |
| Photographer | Bruno Bicalho Carvalhaes |
More Work
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- AGENCY:
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IQ_AI
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- AGENCY:
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Playroom_Playstation
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- McDonald's
- AGENCY:
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Jukebox_Spotify
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- AGENCY:
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Cash_Bitcoin
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- AGENCY:
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Drought
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- AGENCY:
- TBWA\Thailand
Wildfire
- BRAND:
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- AGENCY:
- TBWA\Thailand