The film aired as soon as the quarantine restrictions were over. The moment life got back on track. Cinema’s, bars and nightclub re-opened their doors. AWRS wanted to remind people not to drive after drinking. A reminder, because for most of the people it had been a long time they were drunk and they needed to get home.
Let your future hold you back. Don't drink and drive.
Story
On one side, a drunk man who can hardly walk. On the other, his car. Between the two : #TheLast10Meters. To tell our story, we took the typical ‘drunk walk’ and gave an impactful meaning to it: what if it were our bodies trying to talk to us, stopping us from walking to our car? Because subconsciously we know all the beautiful moments in life we could be missing if the ride home goes wrong. Let your future hold you back. Don’t drive after drinking.