Lavazza - "Voicy"

VML Italia

VML Italia Milan, Italy

14730

Brand: Lavazza
Country: Italy

Advertiser: Lavazza

Title	Voicy
Brief	Throughout a sequence of vignettes and using a light-hearted tone of voice the viewer is introduced to the first coffee machine with Amazon Alexa built-in. The film portraits different interactions with the machine as word-of-mouth spreads to showcase a variety of features and possibilities. All this to reinforce Lavazza A Modo Mio’s mission: bring the coffee bar experience to every household.
Agency	VML Italia
Campaign	A Modo Mio
Advertiser	Lavazza
Brand	Lavazza
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Date of First Broadcast/Publication	Subscribers Only
Product	Subscribers Only
Business Sector	Subscribers Only
Story	Subscribers Only
Philosophy	Subscribers Only
Problem	Subscribers Only
Media Type	Television
Length	60 seconds
Market	Subscribers Only
Chief Creative Officer	Fr.....co P....ti Subscribers Only
Executive Creative Director	R...el G..u Subscribers Only
Copywriter	R...el G..u Subscribers Only
Copywriter	D...de L..ò Subscribers Only
Executive Creative Director	Cr....an C...nd Subscribers Only
Art Director	Cr....an C...nd Subscribers Only
Art Director	Fr.....co S....ta Subscribers Only
Deputy Creative Director	Fr.....co S....ta Subscribers Only
Deputy Creative Director	D...de L..ò Subscribers Only
Client Lead	Ve....ca P...ni Subscribers Only
Account Director	V....ia Pe.....ini Subscribers Only
Account Director	S...a St....ni Subscribers Only
International Coordinator	Co....za An.....ti Subscribers Only
Chief Strategy Officer	L...i Ac.....no Subscribers Only
Strategist	Al.....dro G...si Subscribers Only
Agency Producer	S..a Po......eri Subscribers Only
Media Agency	Wa.....er Subscribers Only
Production Advisor	..e Pr....er Int.......nal Subscribers Only
Production Company	M...e M...c Int.......nal ..L Subscribers Only
Executive Producer	An....sa .e M...a Subscribers Only
Production Company Producer	Al.....dro A...ni Subscribers Only
Director	..i ..i Subscribers Only
Production Company Producer	A...e Ch....in Subscribers Only
Production Company Producer	C....la Sa.....ani Subscribers Only
Director of Photography (DOP)	P...re Mo.....sh Subscribers Only
Assistant Director	Al.....dro T...ò Subscribers Only
Production Manager	Al.....dro DI....io Subscribers Only
Set Designer	M...in Kr....ik Subscribers Only
Wardrobe / Stylist	Sa.....ne S....ns Subscribers Only
Editor	N..a ..g Subscribers Only
Editor	Ga....le A....ta Subscribers Only
Colorist	G...ge Ky....ou Subscribers Only
Colorist	D...el Pa....ca Subscribers Only
Post Production	H....th .W I...y Subscribers Only
Post Production	Ma.....tic Subscribers Only
Audio Post Production	H....th .W I...y Subscribers Only
Music	z..i M...c Subscribers Only