Title | Gabe’s Worst Nightmare |
Agency | DDB Chicago |
Campaign | Agent vs. Agent |
Advertiser | State Farm Insurance Companies |
Brand | State Farm |
Date of First Broadcast/Publication | 2019 / 9 |
Business Sector | Insurance |
Story | In State Farm’s new football work which was created by DDB Chicago, Rodgers (Green Bay Packers quarterback) remains the target of the one-sided rivalry between his on-screen sports agent Gabe Gabriel and real-life State Farm Agent Patrick Minnis. This season, Gabe introduces his new client Patrick Mahomes (Kansas City Chiefs quarterback) in an attempt to one-up his rival agent. |
Philosophy | Gabe's attempt to make Aaron jealous by bringing on last year’s NFL MVP is futile. Throughout the various ads, Gabe tries to show his value. Instead, he sets up the State Farm agent who demonstrates how helpful and understanding State Farm can be. |
Media Type | Television |
Length | |
Chief Marketing Officer (CMO) | Rand Harbert |
SVP, Marketing | Kristyn Cook-Turner |
AVP Marketing | Patty Morris |
Director of Advertising | Matt Coleman |
Advertising Manager | Justin Reckamp |
Marketing Analyst | Tim Thomas |
Marketing Analyst | Jim Stahly |
Marketing Analyst | Ruben Rivera |
Marketing Analyst | Jessica Broadstone |
Marketing Analyst | Kelly Fernandes |
Worldwide Chief Creative Officer | Ari Weiss |
Chief Creative Officer | John Maxham |
Chief Production Officer | Diane Jackson |
Executive Creative Director | Mel Routhier |
Creative Director | Brian Culp |
Creative Director | Katie Bero |
Executive Producer | Matt Blitz |
Executive Producer | Amy Jarvis Turner |
Group Account Director | Ben Gladstone |
Account Director | Veronica Zamiar |
Account Director | Leah Forgus |
Account Supervisor | Oliver Glenn |
Account Executive | Kohar Shrikian |
Director | Tim Godsall |
Executive Producer | SueEllen Clair |
Production Company | Anonymous Content |
Head of Production | Kerry Haynie |
Producer | Brady Vant Hull |
Editing Company | Arcade Edit |
Editor | Will Hasell |
Assistant Editor | Ryan Andrus |
Managing Partner | Damian Stevens |
Editorial Executive Producer | Crissy DeSimone |
Editorial Producer | Kristen Thon-Webb |
Finishing Executive Producer | Peter Hullinger |
Finishing Producer | James Babiarz |
Finishing Producer | Addie Pampalone |
Finishing Producer | Katie Buckley |
Production Coordinator | Alexie Kozol |
2D Lead | Randy McEntee |
2D Artist | Trent Shumway |
2D Artist | Matthew Dobrez |
Shoot Supervisor | Randy McEntee |
Shoot Supervisor | Dan Warom |
3D Lead Artist | Dan Warom |
3D Artist | Kiran Prabhu |
3D Artist | Vijay Mohan |
3D Artist | Ramki T |
3D Artist | Dhanesh Sudhakaran |
3D Artist | Abdul Rehman |
3D Artist | Monique Espinoza |
3D Artist | Gillian George |
3D Artist | Itai Muller |
3D Artist | Yarin Manes |
3D Artist | Andy Wheater |
Designer | Andrew Hague |
Designer | Luis Roca |
Colorist | Matthew Osborne |
Color Assist | Lindsey Mazur |
Post Production | The Mill LA |