Title | Bison |
Agency | Carmichael Lynch |
Campaign | Subaru 2015 Outback Launch |
Advertiser | Subaru Corporation |
Brand | Subaru |
Date of First Broadcast/Publication | 2014 / 9 |
Business Sector | Cars |
Tagline | Love. |
Story | In “Bison”, by Carmichael Lynch and director Lance Acord, a father finds himself in a predicament with his young son that’s very familiar to parents these days — competing with the virtual world of mobile devices and information on- demand. The two crisscross the country in their Outback, touring America’s natural wonders, but the father doesn’t capture his son’s attention until they come face-to-face with a living, breathing icon. |
Media Type | Television |
Length | |
Market | United States |
Editing Company | Final Cut |
Chief Creative Officer | Dave Damman |
Executive Creative Director | Randy Hughes |
Associate Creative Director | Conn Newton |
Copywriter | Conn Newton |
Associate Creative Director | Michael Rogers |
Art Director | Michael Rogers |
Production Company | Park Pictures |
Director | Lance Acord |
Executive Producer | MaryAnn Marino |
Executive Producer | Jackie Kelman-Bisbee |
Line Producer | Pat Frazier |
Director of Photography (DOP) | Lance Acord |
Post Production | Volt Studios |
Telecine | Company 3 |
Sound Design Company | BWN |