ON - "Night Runner"

Untold Studios

1260

Brand: ON
Country: United Kingdom

Title	Night Runner
Agency	Untold Studios
Campaign	Night Runner
Brand	ON
Date of First Broadcast/Publication	2022 / 11
Business Sector	Sneakers / Athletic Footwear
Story	Directed by Stefan Hunt, the 30 second film transports viewers to a dark street corner in New York City as passers by stop and stare as a monster-like figure emerges through some eerie clouds. Combining wide lens shots and camera trickery, the runner seems to be of the supernatural with their Cloudmonster shoes stomping to the ground, Godzilla style.
Philosophy	Taking inspiration from Hollywood blockbuster movies, the spot is packed with suspense and drama, delivered with a comedic edge. Director Stefan Hunt explains, “This project was equal parts hard and fun. Hard because I so badly wanted to feature every cliche Hollywood blockbuster moment only to be reminded this was not two hours long. Fun because the world of running is full of weird and wonderful individuals and the brief was to celebrate them all. The result - I kept it simple. One runner. One movie genre. And a sprinkle of weird.”
Media Type	Television
Length	30 seconds
Market	Bulgaria
Production Company	Untold Studios
Chief Marketing Officer (CMO)	Alex Griffin
Campaign Lead	Peter Jaray
Creative Lead	Jonatan O. Akay
Head of Brand Design	Dennis-Kyōsuke Ginsig
Studio Producer	Alexia Vitasse
Video Producer	Paulien Voorkamp
Director	Stefan Hunt
Executive Producer	Gem Souleyman
Producer	Aaron Aziz
1st AD	Jonathan Sidwell
Director of Photography (DOP)	Campbell Brown
Production Service Company	B2Y Productions
Service Line Producer	Simeon Vasilev
Editing Company	Search Party
Editor	Pete Fullarton
VFX Company	Daydreamer
Managing Executive Producer	Cat Hammond
Creative Director	Pete Rypstra
VFX Supervisor	Pete Rypstra
Flame Artist	Ed Poulson
Colorization	Time Based Arts, London
Colorist	Lewis Crossfield
Executive Color Producer	Dan Kreeger
Sound	Killer Crab Men
Sound Engineer	Danny Mcneill
Sound Engineer	Max Barker