Title | Time to Talk |
Agency | Goodby Silverstein & Partners |
Campaign | Time to Talk |
Advertiser | Amaze |
Brand | Amaze |
Date of First Broadcast/Publication | 2020 / 5 |
Business Sector | Charities, Foundations, Volunteers |
Story | Parents, it’s #TimeToTalk. Visit AMAZE.org/AskableParent for free resources to help YOU answer your kids' questions — not older siblings, porn, or misinformation. |
Philosophy | There’s no point beating around the bush—talking to your kids about sex can be a very uncomfortable conversation. During May’s #SexEdForAll Month, GS&P and AMAZE.org want to tell parents that it doesn’t have to be so awkward. AMAZE.org’s free parent resources are aimed at helping parents create an ongoing dialogue about everything from babies to bodies to gender to consent with fun animated characters kids can relate to. Parents don't need to have all the answers. They just need to know where to find them. |
Media Type | Digital |
Length | |
Soundtrack | "Wor Cab” composed by Seth Fruiterman |
Production Company | Human |
Production Company | Sanctuary Content |
Advertising Manager | Lincoln Mondy |
Chairman | Jeff Goodby |
Chairman | Rich Silverstein |
Chief Creative Officer | Margaret Johnson |
Executive Creative Director | Danny Gonzalez |
Executive Creative Director | David Suarez |
Art Director | David Spradlin |
Copywriter | Craig Shervin |
Account Director | Becca Morris |
Director of Business Affairs | Judy Ybarra |
Director | Aaron Ruell |
Director of Photography (DOP) | Damian Acevedo |
Executive Producer/Owner | Preston Lee |
Executive Producer | Kristen Bedard-Johnson |
Editing Company | Arcade Edit |
Editor | Kim Bica |
Assistant Editor | Josh Nowlan |
Executive Producer | Sila Soyer |
Producer | Fanny Cruz |
VFX Company | Mill NY |
Director of Production | Andrew Sommerville |
Head of Production | Abigail Klimaszewska |
Finishing | Anne Trotman |
Finish Production Supervisor | Julia Paskert |
Colorist | Fergus McCall |
Color Assist | Andrew Ceen |
Color Assist | David Franzo |
Color Producer | Megan Rumph |
Color Production Coordinator | Lucy Gatanis |
Color EP | Rochelle Brown |
Sound Mix and Design | One Thousand Birds |
Sound Designer | Torin Geller |
Sound Designer | Hayley Livingston |
Mix | Torin Geller |
Mix | Hayley Livingston |
Sound Producer | Alex Berner-Coe |
Executive Producer, Mix | Kira MacKnight |
Executive Producer | James Dean Wells |